The changing roles of advertising

CiNii Available at 2 libraries

Bibliographic Information

Title
"The changing roles of advertising"
Statement of Responsibility
Sara Rosengren, Micael Dahlén, Shintaro Okazaki (eds.)
Publisher
  • Springer Gabler
Publication Year
  • c2013
Book size
22 cm
Series Name / No
  • : [pbk.]

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Notes

Revised and extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) in Stockholm, Sweden in June 2012

"European Advertising Academy" -- Cover

Includes bibliographical references

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Details 詳細情報について

  • CRID
    1130282270349189888
  • NII Book ID
    BB1779131X
  • ISBN
    9783658023645
    9783658042165
  • Text Lang
    en
  • Country Code
    gw
  • Title Language Code
    en
  • Place of Publication
    • Wiesbaden
  • Classification
  • Data Source
    • CiNii Books
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