Innovationsmarketing : Interaktionsbeziehungen zwischen Hersteller und Verwender innovativer Investitionsgüter
Bibliographic Information
- Title
- "Innovationsmarketing : Interaktionsbeziehungen zwischen Hersteller und Verwender innovativer Investitionsgüter"
- Statement of Responsibility
- von Hans Georg Gemünden
- Publisher
-
- Mohr
- Publication Year
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- 1981
- Book size
- 24 cm
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Notes
Bibliography: p. [446]-476
Includes index
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Details 詳細情報について
-
- CRID
- 1130282271657765632
-
- NII Book ID
- BA12341942
-
- ISBN
- 3163441025
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- LCCN
- 82142565
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- Web Site
- https://lccn.loc.gov/82142565
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- Text Lang
- de
-
- Country Code
- gw
-
- Title Language Code
- de
-
- Place of Publication
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- Tübingen
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- Classification
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- LCC: HF5415.122
- DC19: 658.8
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- Subject
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- LCSH: Marketing
- LCSH: Technological innovations
- LCSH: Diffusion of innovations
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- Data Source
-
- CiNii Books
