The package : key component of marketing strategy : developing the package to strengthen, merchanidising, to supplement advertising, and to promote the corporate image

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Bibliographic Information

Title
"The package : key component of marketing strategy : developing the package to strengthen, merchanidising, to supplement advertising, and to promote the corporate image"
Publisher
  • American Management Association
Publication Year
  • c1964
Book size
28 cm

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Details 詳細情報について

  • CRID
    1130282272328544896
  • NII Book ID
    BA46828824
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • New York
  • Data Source
    • CiNii Books
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