Measuring simple preferences : an approach to blind, forced-choice product testing

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Bibliographic Information

Title
"Measuring simple preferences : an approach to blind, forced-choice product testing"
Statement of Responsibility
by Bruce S. Buchanan and Donald G. Morrison
Publisher
  • Marketing Science Institute
Publication Year
  • 1985
Book size
28 cm

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Notes

Bibliography: p. 26-28

"April 1985"

On cover: Research program. Working paper.

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Details 詳細情報について

  • CRID
    1130282273282036864
  • NII Book ID
    BA24949778
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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