A Review of Controversy on Convenience Store Industry Regulation in Japan

DOI

Bibliographic Information

Other Title
  • わが国のコンビニ規制論の検討—マーケティング・チャネル論からの一考察—

Abstract

A controversy on convenience store industry regulation in Japan is developed today because emerging from conflict between franchisor and franchisee. However, this argument is lack of understanding franchise system based on coexistence and coprosperity. There is a risk that invite to decline convenience store industry in Japan. This paper aims to revise conflict between franchisor and franchisee and to propose corrective measures from view point of marketing channel theory.

Journal

Keywords

Details 詳細情報について

  • CRID
    1390001205289221504
  • NII Article ID
    130005164219
  • DOI
    10.11287/jmda.15.93
  • ISSN
    18824544
    18834930
  • Text Lang
    ja
  • Data Source
    • JaLC
    • CiNii Articles
  • Abstract License Flag
    Disallowed

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